5.00
(1 Rating)
A Guide To Ad Copy Storytelling Course
Categories: Copywriting, Social Media Marketing
About Course
Learn how to write compelling stories for your ad copy personalized for your target audiences. The course walks you through all about the basics of story writing, how to think of topics, and different story structures you can utilize for different types of media. Within the course, you’ll go through guided exercises that will help you put it all together and write a story with ease. By the end of this course, you’ll be able to tell a story that will get you impressions, traffic, engagements, and sales.
What Will You Learn?
- The basics of writing a story
- The importance of having a story structure
- The two-world structure in story creation
- How to think of topics to write about related to your brand
- The importance of having a target audience
- How emotions affect a story
- How stories apply in different media
Course Content
Introduction
-
Introduction
01:30
Story Components
-
Your Story Goal
00:38 -
Five-Part Story Structure
03:27 -
Building Using The Five-Part Structure
02:39 -
Knowing Your Audience
01:09 -
The Story Core
01:24 -
Story Components
Stories In Campaigns
-
The Two-World Structure
03:24 -
Building Campaigns Through Narratives
02:53 -
Storytelling Through Emotions
02:07 -
Stories In Campaigns
Real-World Application
-
Stories In Different Media
01:17 -
Stories Through Plain Texts
03:52 -
Stories Through Graphics And Texts
03:00 -
Stories Through Videos
02:39 -
Real-World Application
Conclusion
-
Closing
01:07
Student Ratings & Reviews
No Review Yet