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A Guide To Ad Copy Storytelling Course

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About Course

Learn how to write compelling stories for your ad copy personalized for your target audiences. The course walks you through all about the basics of story writing, how to think of topics, and different story structures you can utilize for different types of media. Within the course, you’ll go through guided exercises that will help you put it all together and write a story with ease. By the end of this course, you’ll be able to tell a story that will get you impressions, traffic, engagements, and sales.

What Will You Learn?

  • The basics of writing a story
  • The importance of having a story structure
  • The two-world structure in story creation
  • How to think of topics to write about related to your brand
  • The importance of having a target audience
  • How emotions affect a story
  • How stories apply in different media

Course Content


  • Introduction

Story Components

Stories In Campaigns

Real-World Application


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