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How to Look for Free Audios for Your Videos

As a virtual assistant or freelancer working in the realm of visual storytelling and marketing, finding the right audio for your videos is crucial to create a compelling and immersive experience for your audience. Audio adds depth, emotion, and impact to your reels, shorts, or TikTok videos, elevating the overall quality of your content. However, navigating copyright and licensing issues can be challenging. To avoid any legal complications and ensure your videos comply with copyright laws, it’s essential to source audios that are free for commercial use or non-copyrighted. Fortunately, there are several platforms available that offer a wide selection of free audios and sound effects for your creative projects.

Selecting an Audio for your Video

When selecting audio for your videos, keep in mind the mood and atmosphere you want to convey. Whether it’s an energetic background track for an upbeat promotional video or a mellow melody for a heartwarming short film, finding the perfect audio to match your visual storytelling is essential to captivate your audience.

Reasons Why Adding Audio to Your Videos is Essential for Successful Marketing

Captivating Storytelling

Audio adds an emotional and storytelling dimension to your videos. The combination of visuals and audio can evoke feelings, connect with viewers on a deeper level, and leave a lasting impression.

Increased Engagement

Videos with audio are more likely to capture and retain viewers’ attention. When people hear compelling sound effects, music, or narration, they are more inclined to watch the entire video and take action.

Conveying Brand Identity

The right audio can reinforce your brand identity. Whether it’s a catchy jingle, a specific style of music, or a memorable voiceover, audio helps create brand recognition and consistency across your marketing efforts.

Improved Message Delivery

Audio reinforces the message you want to convey in your video. Background music can set the tone, and voiceovers or narration can provide valuable information and context to the visuals.

Enhancing Call-to-Action

Audio can guide viewers towards your desired action. A well-placed call-to-action in the voiceover or background music can encourage viewers to visit your website, subscribe to your channel, or make a purchase.

Better Emotional Connection

The right music or sound effects can evoke specific emotions in your audience, fostering a stronger connection between your brand and viewers.

Memorable Branding

Unique audio elements can make your videos more memorable, helping your brand stand out in a sea of online content.

Platforms With Free Audios

YouTube Audio Library

YouTube Audio Library is a treasure trove of free audios that can complement your reels seamlessly. With an extensive collection of royalty-free music and sound effects, this platform offers a wide array of genres and moods to suit any project.

  • Simply go to
  • Click audio library browse through the library
  • Select the tracks that resonate with your visuals
  • Download them directly to incorporate into your reels.

Make sure to read the terms and conditions first and follow the guidelines.


You can also download free audio from youtube videos by searching “Non-copyrighted audios / background music” and downloading them through youtube to mp3 tools online. Before downloading, double check if the audio / background music is free for commercial use and not subject to copyright.

Free Music Archive (FMA)

Free Music Archive is a fantastic resource for indie filmmakers and content creators looking for unique, free audios. With a vast selection of tracks from various genres and artists, FMA provides a diverse range of audio options to amplify your storytelling. Always check the licensing requirements of individual tracks to ensure proper usage.


SoundCloud, known primarily as a platform for musicians and artists, also hosts a significant collection of royalty-free music and audio tracks. Many creators generously share their work under Creative Commons licenses, allowing you to use their music for non-commercial projects, including your reels.


Instagram offers a built-in audio library that provides a vast selection of music tracks, including those from popular artists, for use in your reels. This feature is a convenient and user-friendly option for creators who are exclusively posting their reels on Instagram.


TikTok also offers an extensive audio library that creators can use for their videos. TikTok’s music library is filled with a wide range of music tracks, including popular songs and trending sounds, that can be easily incorporated into your TikTok videos.


Pixabay is another excellent platform that offers a wide range of free audio resources for creators to use in their videos, including reels. It is well-known for its vast collection of royalty-free images and videos, but it also provides a selection of high-quality audio tracks that are free for commercial use.

As a virtual assistant or freelancer looking for free audio for your reels, Pixabay can be a valuable resource to explore. The platform offers various genres and styles of music, making it easier to find the perfect audio that matches the mood and atmosphere of your visual content.


Incompetech, curated by composer Kevin MacLeod, offers a vast collection of royalty-free music spanning multiple genres. With easy-to-navigate categories, you can quickly find the perfect track to enhance the mood and emotion of your visual content.


When working on your reels within Canva, you can easily access the audio library and explore different music genres and styles to find the perfect audio that complements your visuals. Keep in mind that while Canva provides a great selection of audio resources, the usage rights for the music and sound effects are specific to projects created within the Canva platform. If you plan to use your reels outside of Canva or for commercial purposes on other platforms, double-check the licensing requirements to ensure proper usage.

Want to Learn How to Market Your Videos?

Video has become an incredibly powerful tool for businesses and brands to connect with their target audience. With the rising popularity of social media platforms and online content consumption, video marketing offers a dynamic and engaging way to convey your message, showcase your products or services, and build a loyal following.

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When it comes to creating compelling reels, tiktok, shorts, incorporating the right audio is essential to amplify the emotions and impact of your visuals. Fortunately, there are numerous platforms where you can find free audio resources to elevate your storytelling. From YouTube Audio Library to Free Music Archive and beyond, these sources offer a diverse array of audio tracks that cater to various genres and moods. Embrace the power of sound, explore these platforms, and take your reels to new heights by seamlessly blending captivating visuals with the perfect audio accompaniment. Happy creating!

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